KNOW YOUR WORTH There are so many people who don't understand what your job is. I've had one client decided all I was doing was putting images in her book and therefore I cost to much... Never had the nerve to ask me, never spoke to me again, never apologised. Think about … Continue reading Know Your Worth – A Conversation about Perceived Value, Posted on Facebook by Amanda Zito.
Author Brand! What is it? Who likes Nike, Adidas? Who's your favourite Movie Star, Poet, Author? The first two are BRANDS which people love. The Second are people who can be turned into BRANDS and generally are. So, how do they do this? What does it mean to have a BRAND? If you get a … Continue reading Publishing Confusion – Part Two. Author Brand
I love technology. I had always wanted to be a computer tech, however my parents thought computers were a FAD so I wasn't allowed to take computing at school in the 1980s. This was also prior to public internet. I loved every class and I was good. Never mind I eventually got my way over … Continue reading Technology and those who DON’T use it!
I get a feeling writers think I am an expensive publisher. This is when I know their knowledge is lacking. They should realise it takes a long time to write a book. It also takes hours to edit, make a book cover, format, print and market a book. Our basic hourly rate for work here … Continue reading How Expensive is Publishing