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Palmerston North, New Zealand
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Category: How To

Akaroa, New Zealand

New Hosting for my Business Website

  Well that was messy and long winded to get sorted. Remind me not to do this again in a hurry. At least I am safe and nearly sorted for the next three years. I had been meaning to get new hosting for my website so I could use PLUGINS, SEO and GOOGLE ANALYTICS… and…
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Formatting Issues Clients need to REMOVE

  A short lesson today about formatting. Most formatting a client leaves in their manuscript can be removed easily, however, there are a few which can’t. Or, should I say, I’ve been unable to find a way so far. I’ve researched and looked and still nothing. They only way I can think of removing this…
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Sunset in New Zealand

Psychology and Business

  I decided it was time for some training and to learn to be more business savvy and find out how things work. Here in New Zealand, we’re lucky to have some FREE Training for Businesses in the Digital Market. I joined up and started watching the videos. The first one was on BRANDING.  …
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How to add an Admin on your WordPress website. #tips

Adding an Admin, Editor etc. to your website! If you aren’t overly tech savvy it can be hard to work out how to do things. Even though WordPress have tutorial, lessons and can help you to do what you need, sometimes it is easier to find a blog post to read which shows you how…
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How to Tell a Compelling Brand Story by Clifford Chi

Brand Storytelling is a new Marketing idea which has taken off.  Since many of us are Authors and Publishers we should have some great stories to tell… and below, they show you what you need to do.  For those authors who do Outlines…this should be a breeze. Start reading and click the link at the…
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Word War is BACK – Affect/Effect

With Cac, the Proofreader WORD WAR is back. I will be doing these each Tuesday, and they will be much shorter than before…at least I will attempt that! Let’s go! Affect v. Effect. Affect is ??????? a verb. It means to impact or change. Transform. “How did that affect you?” Effect is ??????? a noun,…
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Publishing Confusion – Part Three. Building a Website

There was a bit of confusion on my first post. I’d like to say, this series of posts is aimed at writers who wish to be Authors and make an income of some kind or another. As an Author, you run a business. In business, NOTHING is FREE, most certainly not your TIME.  You’ve made…
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Word War with Cac the Proofreader – Allusion, Illusion & Elusion

Here we go again! It’s WORD WAR time! Today I’m bringing you something that is extremely confusing to so many: ALLUSION vs. ILLUSION vs. ELUSION. Let’s get to work. ALLUSION: figure of speech describing something, either direct or implied, often a comparison. Example: “He’s such a Romeo.” The reference to Shakespeare’s Romeo implies he’s very…
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Word War with Cac the Proofreader – Already or All ready?

It’s WORD WAR time! Today I’m giving you a double dose of fun! ALL READY vs. ALREADY. This is actually very simple.   ALL READY means exactly what it says: completely ready, or all prepared, all done.   Example: “I am ALL READY to eat dinner.”   ALREADY means to come before, prior to a…
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